You don't become a leader in an industry with only a casual interest in your business. If you want to be number one in tires, you think, eat and sleep tires, 365 days a year. As a result of this dedication, Goodyear continues to roll out the tires America wants. Exceptional Traction and Handling In A European-Designed Ultra Performance Radial Designed in Europe. Goodyear features a one tred design and V-TRED technology for powerful dry grip and superior wet traction. The perfect choice for ultra performance driving enthusiasts.